World Internet Services – Internet Access & Usages – Search – E-commerce – Social Networks – Video OTT – OTT VoIP – Online Games – Advertising – Mobile Apps – LBS

Categories: Advertising and Marketing, Business, Business and Finance, Online Advertising

Price: $1,870

Description

This report provides data and forecasts up to 2017 on the Internet services Markets -uses and revenue, by country and region. It is structured around the following key services: Internet Access & Usages, Search, E-Commerce, Social Networks, Video OTT, OTT VoIP, Online Games, Advertising, Mobile Apps, LBS – both fixed and mobile. It covers Europe, Americas and Asia-Pacific, and analyses the major trends by segment as well as the key players in the market.

Region: Americas, Asia/Pacific, Europe, Brazil, China, France, Germany, Italy, Japan, South Korea, Spain, United Kingdom and United States.

Table of Contents

1. Executive Summary
- The Telco vs OTT picture; OTTs have grown to account for ¼ of the market
- Paid services account for two-thirds of global Internet services market
- The Internet service markets in a BCG matrix
- Internet user growth expected to continue apace, especially on mobile
- The diversification of major OTTs
- Large differences in Internet services per-user revenues for the Internet giants
- Evolution of the top 5 OTTs for Internet services in 2013; Author's ranking
- The author picks of hot topics in H2 2013 (1): social networks going strong
- The author picks of hot topics in H2 2013 (2): personal data and privacy issues

2. Methodology
- List of indicators by country
- Sources

3. Key Internet players
- Google: King of search also the king of diversity
- Facebook: strengthening in mobile ads and paid revenue
- Amazon.com: starting to put more emphasis on advertising
- Apple: en route to lead mobile Internet

4. Online search
- Search: still growing, driven by mobile, social and video
- Online search country breakdown

5. E-commerce
- E-commerce: sustained growth, fuelled by new devices
- E-commerce country breakdown

6. Social networks
- Social Networks: an audience of more than half of global Internet users
- Social Networks: revenues from paid and ads

7. Online video
- OTT Video: USA the driving force

8. Paid mobile applications
- Paid mobile applications: growth to continue, APAC dominates revenues
- Paid mobile applications country breakdown

9. Online advertising
- Online advertising
- Mobile advertising

Who are we?

Figures & Tables

1. Executive Summary
- Comparison of global telco and OTT total market
- Breakdown of OTT service market, 2017
- Market share of Internet services, 2013 and 2017
- Paid and ads revenue split, 2013 and 2017
- Forecast growth of fixed and mobile Internet users worldwide
- Forecast growth of fixed and mobile Internet penetration worldwide
- Estimated annual per-user revenue for digital content worldwide, 2009-2012
- Most important social media sites for teens

3. Key Internet players
- Just a few examples of Google services and their competitors
- Google revenue breakdown 2009 to 2012
- Facebook revenue breakdown, 2009-2012
- Share of advertising revenue between fixed and mobile
- Amazon pushing more aggressively in advertising
- Amazon annual turnover 2012, share of advertising
- Breakdown of net sales of Apple products, 2009-2012

4. Online search
- Global online advertising revenues, 2013-2017
- Search engines’ global share, 2012
- Proportion of mobile subscribers who use mobile search, by country, 2013 and 2017
- Per-user online search revenue by country, 2013 and 2017

5. E-commerce
- E-commerce revenue by country, 2013 and 2017
- M-commerce as a percentage of e-commerce, 2013 and 2017
- Proportion of Internet users who shop online by country, 2013 and 2017
- Annual e-commerce revenue per online shopper, by country, 2013 and 2017

6. Social networks
- Social network penetration 2013, fixed and mobile
- Social network paid and advertising revenues, 2013
- Social networks’ advertising revenue by country, 2013 and 2017
- Social networks’ fee-based revenue by country, 2013 and 2017

7. Online video
- OTT video revenues by country, 2013 and 2017
- Share of OTT video revenues between USA, EU27, APAC and RoW, 2013 and 2017

8. Paid mobile applications
- Paid mobile applications revenues, 2013 and 2017
- Paid mobile applications annual revenue per user, 2013 and 2017
- Mobile apps revenue, by countries, 2013 and 2017
- Mobile apps annual revenue per user, by country, 2013 and 2017

9. Online advertising
- Total online advertising revenue by country, 2013 and 2017
- Online advertising’s share of total ad revenue, by country, 2013 and 2017
- Total mobile advertising revenue by country, 2013 and 2017
- Mobile advertising’s share of total ad revenue, by country, 2013 and 2017